I don't really enjoy speaking on video and being “out there”.
Yet, I came up with a theme for our 10-year anniversary and published some videos to celebrate the milestone earlier this year. I saw the value in batching content – getting dressed once, doing hair and makeup once.
Do I think the videos were perfect? Absolutely not. Did I still publish them? Yes.
The ideas came in a wave and I had to take notes immediately. I wrote immediately to avoid losing the trend of thought, the impetus and the flow of ideas.
Do these ideas come at inconvenient times? Absolutely!
Just as I'm trying to wind down or go to sleep, I sometimes get a wave of ideas.
What do I do? I have to record voice notes or write immediately, because just as fast as the ideas come, they go.
There's a lot to learn and improve, but in the meanwhile, I'll keep on keeping because our clients need to hear what we have to say.
Left to me, however, I might stay in my translator bubble and just work on my documents.
It's a safe space, but as the saying goes, the magic happens outside of your comfort zone.
Where are you most comfortable? What one action can you take now that will take your business to the next level?
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